The video magazine provides a glimpse of UP TSU’s initiatives undertaken during the year 2019 in collaboration with the Government of Uttar Pradesh and with support from the Bill and Melinda Gates Foundation.
The PAHAL 2023 video newsletter dives into how UP TSU supported the GoUP at community, facility and system levels to bring healthcare impact in the areas of MNCH, Nutrition, Family Planning and Health Systems Strengthening
The 20th edition of the PAHAL is a 5-year milestone edition and is a testament to our team’s dedication and hard work as we continue to support GoUP towards making strides in public health at the facility, system, and community levels. This edition showcases some of the key initiatives that have been driving positive change in our organization and the communities we serve.
The Directorate of Medical Health launched the “Rakshak” D2C campaign, with UPTSU’s support, in 18 high-risk LF districts to combat Lymphatic Filariasis. The primary goal was to boost awareness, dispel myths, and improve medicine adherence in rural and urban areas. The note highlights how digital segmentation was used for personalized messaging. The campaign also focused on enhancing ASHA workers’ skills for better community mobilization and counselling efforts.