The video magazine provides a glimpse of UP TSU’s initiatives undertaken during the year 2019 in collaboration with the Government of Uttar Pradesh and with support from the Bill and Melinda Gates Foundation.
The Directorate of Medical Health launched the “Rakshak” D2C campaign, with UPTSU’s support, in 18 high-risk LF districts to combat Lymphatic Filariasis. The primary goal was to boost awareness, dispel myths, and improve medicine adherence in rural and urban areas. The note highlights how digital segmentation was used for personalized messaging. The campaign also focused on enhancing ASHA workers’ skills for better community mobilization and counselling efforts.
Project MANCH supports the Government of Madhya Pradesh in achieving the maternal, newborn and child health (MNCH) outcomes of the state by identifying and addressing gaps in adequate coverage of the MNCH services in the tribal areas of the state. This assessment brief outlines the findings from a cross-sectional study conducted to identify challenges in the quality of MNCH services across the continuum of care at both community and facility level.
The 19th edition of the PAHAL newsletter provides updates on UP-TSU’s efforts in strengthening the SBA recruitment process through digitalisation, digitally enabling FLWs with eKavach implementation improving the health data quality across all 18 divisions of the state, and other key activities.